Matière Première house, Grasse perfumery by Aurélien Guichard

House · Grasse school

Matière Première

Matière Première puts the ingredient at the center. Founded in 2019 by Grasse perfumer Aurélien Guichard, the house grows its roses and tuberoses organically in Grasse and builds each perfume around a single natural material used at its highest dosage: a field-to-bottle perfumery.
Founded · 2019
Origin · Grasse (France)
Status · Independent house
Distribution · Selective niche perfumeries

Quick answers

The house
A Grasse house founded in 2019 by perfumer Aurélien Guichard, with Cédric Meifret and Caius von Knorring.
Positioning
A field-to-bottle perfumery: one central natural ingredient per perfume, organically grown in Grasse and used at full dosage.
Creative direction
Aurélien Guichard, a Grasse native from seven generations of perfumers, signs the compositions.
Notable perfumes
Black Currant Extrait (2026), a Harrods exclusive covered on Osmetheca.

History of the house

Matière Première was born from a return to the source. Aurélien Guichard, a Grasse native from seven generations of perfumers and son of perfumer Jean Guichard, signed some hundred creations at Givaudan, Firmenich and Takasago before founding his house in 2019, with Cédric Meifret and Caius von Knorring.

The trigger was agricultural: watching the rose bushes grow on the family land in Grasse, Aurélien Guichard conceived a house that runs from field to bottle. The house grows its roses and tuberoses organically, on one of the largest plantations in the region, and so controls the sourcing of its materials.

Its founding principle is the overdose of a central ingredient: each perfume is built around a single natural material, used at its highest possible dosage, whose facets are revealed without drowning it. Rose, tuberose, vanilla, neroli, then blackcurrant with Black Currant Extrait in 2026, an exclusive created for Harrods.

The house is sold through a network of selective niche perfumeries and claims rare traceability of its raw materials, from the Grasse field to the bottle.

Notable perfumes

The house builds each perfume around one overdosed central natural ingredient. Here is the perfume covered on Osmetheca.

YearPerfumePerfumerOlfactory family
2026Black Currant ExtraitAurélien GuichardFruity chypre

Olfactory signature

The signature of Matière Première lies in a method: one central ingredient, natural, overdosed, whose facets the perfume reveals rather than diluting it into an accord. The house favors materials it can source and often grow itself in Grasse.

The result is legible, centered perfumes, where the star material (rose, tuberose, blackcurrant) is recognizable at once, carried to a rare intensity. That clarity, paired with a demand for traceability, sets the house apart in contemporary niche perfumery.

Every perfume is built around a single central natural ingredient, used at the highest dosage, whose facets are revealed without ever drowning it.

Key characteristics

Signature materials
Grasse rose and tuberose, blackcurrant, vanilla, neroli
Dominant format
Eau de parfum and extrait
Recurring accords
A single overdosed central natural ingredient
Distinctive trait
Field to bottle, organic farming, traced sourcing

Frequently asked questions

Who founded Matière Première?01
Grasse perfumer Aurélien Guichard, in 2019, with Cédric Meifret and Caius von Knorring. He comes from seven generations of perfumers.
What does field to bottle mean?02
The house grows part of its materials, roses and tuberoses, organically in Grasse, and controls their transformation through to the perfume, for rare traceability.
What is the principle of Matière Première perfumes?03
Each perfume is built around a single central natural ingredient, used at the highest possible dosage, whose facets are revealed without drowning it.
Where is the house based?04
In Grasse, the historic cradle of French perfumery, where the house grows its flowers on one of the largest plantations in the region.
Is Matière Première an organic house?05
It grows its roses and tuberoses organically and claims traced sourcing of its raw materials.
Which Matière Première perfume is covered on Osmetheca?06
Black Currant Extrait (2026), a fruity chypre extrait built on French blackcurrant absolute, an exclusive created for Harrods.

See also

To read further, here are other related Osmetheca entries:

Sources

Published 24 July 2026 · Author: Sabrina Carlier · Osmetheca